Would you look for love using Facebook ads?
For one guy, the answer is yes. That one guy is Matt Simpson. He’s a web-savvy 30-something, and he’s using the Facebook self-service ad platform to find love. At first, it sounds a little bit weird, but when you think about it, it’s probably a cheaper alternative than going out to bars every night or setting aside money each month for dating websites. I’m not sure what the ladies think of this effort, but kudos to Matt for trying something different. What do you think of Matt’s Facebook campaign? Would you use Facebook ads to find love? Read more about this story...
Read MoreFacebook ads can now point to different tabs
Facebook has added the ability to point ads to a specific tab of a Facebook Page. Previously, you were only able to set a Facebook Page’s default landing tab as a destination. This change is HUGE as it will allow advertisers to run multiple ad campaigns for different tabs at the same time. For example, advertisers can point ads to a sweepstakes tab and a email sign-up tab at the same time. This change will allow brands to be more strategic with how they set up tabs on their Facebook Page. If you manage Facebook pages or campaigns, what do you think of this new feature? [via Inside...
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