Zynga adding rewards program
Zynga, the creator of FarmVille and Mafia Wars, is rolling out a rewards program, called RewardVille. RewardVille will work like this: Each time you play a participating Zynga game, you’ll earn Zynga Points (zPoints) and increase your Zynga Level (zLevel). At every zLevel, you’ll earn Zynga Coins (zCoins) to use on free, exclusive in-game items in RewardVille. The rewards program is in beta and will roll-out to a small group of users. When looking at the top 25 Facebook Games, Zynga games fill up the top 7, with CityVille leading the way with over 80 million monthly active users. I...
Read MoreBrands flocking to FarmVille, Social Games
With over 50 million monthly active users, it was only a matter of time before brands started integrating within FarmVille. Within the past month, there have been two branded promotions within the farming app: Farmers Insurance & McDonald’s. A few weeks ago, Farmers Insurance kicked off a promotion on FarmVille that offered players 10 days of wither protection for free in return for displaying the Farmers Insurance blimp on their farm. For those that don’t play the game, when you plant a crop in FarmVille, you must harvest it within a certain amount of time or it will...
Read MoreFarmVille, still the most popular Facebook game!?!
Can you believe that FarmVille continues to be the most popular game on Facebook? FarmVille currently has around 60 million monthly active users. Back in February, FarmVille had a total of 83 million users, so it has seen a decline over the past few months, but it’s still maintained the top spot among games. Why do you think FarmVille has been able to be the most popular game for so long? I’m not ashamed to admit that I’ve been a player of the game (I would be ashamed though if I was this guy). I think most Facebook users have either a love or hate relationship with the...
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